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eCampaign Pro Gives Local Business Owners a Fast, Efficient and Cost-Effective Way to Attract and Retain Customers
Posted: 12/18/2002

Posted By: XL Technologies, LLC Contact: Robert Dodd
Phone: (941)343-9336 Email: rdodd@xltech.net

SARASOTA, FL — December 14, 2002 — XL Technologies, LLC, an e-business integrator that helps solve the technology challenges facing fast-growing organizations, today announced the availability of eCampaign Pro version 2.0, the company’s signature e-mail marketing product. eCampaign Pro is a fully featured, web-based, self-serve application that lets organizations easily create and run high impact, personalized e-mail campaigns without requiring any technical support or software installation. With eCampaign Pro, marketers in any size business can create personalized e-mail campaigns in minutes, all from the convenience of their favorite web browser, at home or in the office.

eCampaign Pro’s easy-to-use, point and click interface means that even the most non-technical business owner can take control over their e-mail campaigns. The tool is so easy and fast that business owners and marketing professionals can now target their customers with newsletters, e-mail coupons, event invitations, special offers, customer surveys and product promotions in minutes with a few and clicks of their mouse. These e-mail campaigns can be created and scheduled ahead of time, with real-time reporting on the success of the campaign. eCampaign Pro delivers an uncomplicated, yet powerful, means for businesses of all sizes and budgets to attract and retain customers, boosting sales and increasing customer awareness.

"Sending the e-mails on my own would have taken me days, maybe even weeks. Instead, all I had to do was plug in my list and eCampaign Pro took care of the rest," says Michael Flanagan, owner of Flanagan’s Wine Market in Sarasota, Fl. "eCampaign Pro saves me both money and time, I particularly liked the instant feedback that I got once my e-mails were sent out. The ability to create and send out my own coupons any time I want to and the orders that I take on a regular basis through their secure customer callback or messaging features are just priceless for me as a retailer. Previously, I had no way of knowing which e-mail addresses in my list were valid or even if they were getting delivered at all. Now I get a report of all my invalid e-mail addresses so I can even call my customers to get their new e-mail address. eCampaign Pro has had a definite effect on my bottom line and the return on my investment is excellent, what’s more, its measurable."

"E-mail marketing is clearly the most in-demand component of any eMarketing initiative,” asserts Robert Dodd, President of XL Technologies, LLC. "Industry analysts like Forrester Research confirm that U.S. marketers alone are expected to send out 200 billion e-mails in 2004. Whether it's customer acquisition or customer retention, an e-mail marketing solution like eCampaign Pro is the key element to overall marketing success, no matter what your budget is."

E-mail marketing also eliminates the printing, paper and postage costs, that traditionally account for the majority of expenses associated with a Direct Mail campaign. The cost to use eCampaign Pro is based on the number of customers in your list and the plan that you are subscribed to. eCampaign Pro is also a fantastic timesaver, an entire e-mail campaign, start-to-finish, can be done in a fraction of the time that it would take using Direct Mail.

Michael Flanagan has been a leader in the Sarasota wine community since 1988. Flanagan's is known for its wide selection, great values and outstanding customer service, and its all wrapped up in an extremely friendly environment that makes every visit a pleasure. Flanagan’s Wine Market is located in Chili’s Plaza at 4141 S. Tamiami Trail, Sarasota, FL 34231 and can be contacted on 941 929 9463.

eCampaign Pro is the established industry leader on the Suncoast, with e-mail marketing solutions for businesses of any size or budget. More information is available online at www.ecampaignpro.com or by calling, toll free on
1-888 EMAIL-47 (1-888 362-4547).






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